MilkSure Privacy Policy

At MilkSure we care about ensuring that your personal data remains safe and secure. Our Privacy Policy details what information we collect, and how and why we do it.

Information from website browsers:

If you are just browsing the website, we collect the same basic information that most websites collect. We use common internet technologies such as cookies and web server logs. This is stuff we collect from everybody whether they have a MilkSure account or not. The information we collect from all visitors to our website includes visitor’s browser type, country and region, and date and time of each visit. We also collect potentially personally identifying information such as Internet Protocol (IP) addresses.

Why we collect this information:

We collect this information to better understand how our website visitors use the site and to monitor and protect the security of the website. We do not authorise other companies to analyse website traffic information other than for own own purposes. We do not sell or give any website traffic information to any third parties. We do not store debit or credit card details nor do we share financial details with any 3rd parties.

Information from users with accounts:

If you create an account by registering with MilkSure, we require some basic information at the time of account creation (User Personal Information). We will ask you for a valid email address, and we will ask for the name, email address and vet practice address of your designated vet. We will also ask for basic contact details for you so we can identify your farm. We collect the name of your milk buyer. You will have a username created for you and a password, which you may change to one of your own choice. We only collect the data that you submit to us either through the online forms or via email – for example your name and whichever contact details you prefer to share (email/telephone number). All information is held in a secure database at MilkSure which is backed up regularly on a secure external server. The information is not shared with any third parties without your express permission, though we do contact your vet (an essential element of MilkSure training) and inform milk buyers when farms become MilkSure accredited. We do not store your debit or credit card details should you pay for your registration online nor do we share financial details with any 3rd parties.

Why we collect this information:

We need your User Personal Information to create your account. We use your contact details to let you know what your username and password is, and how to use the MilkSure website and complete the online test. We may use the contact details to respond to any enquiries that you might have. We use the contact details for your designated vet to send the MilkSure materials by post. We share your MilkSure account details with your vet who will need these details to help you complete the course. We may inform milk buyers of farms which have registered for an account, passed the online test or have become MilkSure accredited. We do this if milk buyers request the information, for example, if MilkSure accreditation is a specific requirement for the milk buyer. We do not share any further information and do not share any of your User Personal Information with other third parties, including with milk buyers other than your own. We keep a list of MilkSure accredited farms, which includes name of farm, postcode, milk buyer and date of accreditation. We inform Dairy Pro if individuals wish to collect their Dairy Pro points; this is voluntary and you tell us this information when you come to do the online test. We do not inform Dairy Pro of the details of anyone other than those who choose this option. We do not contact you for any matters which are not specifically to do with your MilkSure registration or sell or otherwise provide information to third parties or for marketing purposes. We do not send you promotional material (e.g. newsletters).

Of course, if at any point you wish to view, amend or delete any information we hold about you then please don’t hesitate to get in touch via email and we can sort it out.

This privacy policy is reviewed annually and was last reviewed in August 2020.